XI Training is the leading working at height compliance specialist organisation in the UK. I collaborated with the marketing team to create a brand refresh and new marketing materials.

Objectives

Target new and repeat clients.
Communicate the products, services and attributes clearly.
Evolve the brand with a consistent professional look that can be rolled out over all brand communications.

Deliverables

Creative / strategy.
Course flyers.
Brochure / folder.
New brand assets.
Updated style guide information.
Presentation & livery templates.

MY ROLE: Art direction, design and project management.

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